Adobe InDesign – Digitizing ads

Client: Faculty of Engineering, University of Ottawa
Relation: Strategist, Web Content and Design
Work: Creating a digital ad based on a printed asset

The print copy on the left was provided by a freelance designer. The edits on the right are my own using Adobe InDesign.

I had previously created an asset library for our branding elements including colours, font families, and commonly used assets. This regularly accelerated my workflow.

A time-lapse of a fulfilling a request to create digital ads based on a postcard design.